On November 1^st, the online launch ceremony of the first "Guangzhou Huadu Fashion Week" was grandly released in Wushi Building in Shiling for the whole network. On the ceremony, the event plan was released, and relevant leaders from Huadu District, Shiling Town and Shiling Leather Goods Chamber of Commerce had in-depth discussions on how to deal with new challenges and seize new opportunities in Huadu leather goods industry in the future, and how to create a fashion industrial belt with leather goods industry as the leader.

　　It is learnt that as the first locally initiated fashion trend event in Huadu District, the first "Guangzhou Huadu Fashion Week" will last from November 1^stto December 18^th. With the theme of "super relaxed, bag makes you beautiful", this event is attended by nearly 10,000 businesses, which create the most suitable fashion event for young people, lead the new lifestyle of the national tide, and advocate new ideas of consumption in the post-epidemic era. There are many highlights during the event, including awarding bag-buyer a car, fashion concerts, and Metacosmic Virtual Beauty Girl. The information on Fashion Week will be jointly released in a continuous way by the platforms such as Tiktok, Kuaishou, Weibo, Wechat and XiaoHongshu. Thousands of anchors will participate in the livestream marketing, and the top 10 brands and anchors will be selected by sales volume. The concert and awards ceremony, which will be held from December 16 to 18, will give awards to brands, anchors and consumers who have won the event. 

　　“The Fashion Week will boost the confidence of Shiling's brands, which is also in line with the high-quality development goal put forward by our country, so that self-owned brands has greater influence in the hearts of the people,” said Song Wenming, the President of the Shiling Leather and Leather Goods Chamber of Commerce and the Chairman of Aopiya Leather Goods. Ren Jiahui, deputy general manager of Guangzhou Aoweila Luggage Co.,Ltd., said, "We hope to bring more good products from the source to more consumers with the help of the event."

　　During the event, Tiktok, Kuaishou, Tmall, Jingdong, Wuyou Media and other superior companies will work together with Shiling Chamber of Commerce of Leather and Leather Goods to boost the development of Huadu luggage and bags characteristic industry.